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Discussion on the Management Strategy and Profit Model of Children's Playground
2024-11-19
Promotion methods：
Promotion is a common means of operating children's playgrounds, and the public's preference for cheap and affordable things stems from the small mentality of most people who love to take advantage. And if the discount is strong enough, it will attract consumers' attention more, help to gather popularity and promote consumption.
Diversified profitability：
A amusement park that needs to achieve high profit returns cannot rely solely on children's amusement park services. Its unilateral strength and ability are limited. Therefore, it is necessary to use our brains to develop and mobilize related children's peripheral industries and products.
Profit from promotional activities：
Promotional activities can be said to be a means of fully ensuring the gathering effect of amusement park popularity. Conducting corresponding promotional theme activities at regular intervals can not only reactivate the potential of the amusement park, but also attract new customers.
Cooperative profit：
Collaborate with various training institutions, such as English training classes, to enable children to learn other knowledge during the learning process; Collaborate with kindergartens to provide them with the necessary equipment for playing games; Collaborate with early childhood education institutions to conduct courses or provide commercial sponsorship to expand brand awareness and influence.
Through the analysis of multiple successful children's amusement park cases, we found that parks with innovative designs and high-quality facilities usually achieve higher return on investment. For example, some parks not only enhance the fun of the park by introducing virtual reality (VR) and augmented reality (AR) technologies, but also create new sources of income, further driving profit growth.